The phone starts ringing
Tracking first, so every call has a receipt.
- Call tracking live, account in your name
- First ads live inside two weeks
- Landing page with one job: the call
Industry · Local services
Stop buying leads soldto four other blokes.
Lead platforms sell the same job to everyone who’ll pay, and the fastest finger wins. We make your phone the only one that rings: your ad, your suburbs, your number, in an account you own.
Sound familiar?
Every tradie we work with
said one of these.
Trades, clinics, repairs, removals — the stories are identical. Only the logo changes.
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The “exclusive” lead rang four other plumbers first.By the time you call back, the job’s gone to whoever answered in ninety seconds. You paid full price to come fourth.
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A$80 a lead — for price-shoppers and robots.Lead platforms get paid per lead, so quality is someone else’s problem. We get judged on booked jobs, so it’s ours.
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Your “agency” turned out to be a reseller with a dashboard.Same recycled leads, new invoice. Your campaigns should run in your own account, where you can see every dollar — ours do, in writing.
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“We’ll get you to page one.” Of what, exactly?Ranking for a keyword nobody searches is easy, and useless. We buy the searches that end in a booked job, and show you the call log to prove it.
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Your phone should ring — and only yours.Twenty minutes on the phone. Tell us your trade, your suburbs and what a job is worth. You’ll leave with a cost per booked job target, in writing.Book the 20 minute call
Own the moment they search
“At your door in 60 minutes” — then the call button.
When a hot water service dies at 7am, the job goes to the ad that answers fastest, clearest, first. Speed promise, price honesty, a number to tap. Written for the suburb it shows in.
- Your ad above the lead-gen resellers
- Call button, not a form into the void
- Written to the job, not “quality service” fluff
How it’s judged
A call log with suburbs and booked jobs.
Not clicks, not “impressions” — a list of phone calls: when, from which suburb, how long, booked or not. That’s the whole report, because that’s the whole job.
- Every call recorded with its source
- Booked jobs counted, tyre-kickers flagged
- Cost per booked job on one line
Your patch, not “Melbourne”
Suburb by suburb, by travel time.
Bidding “Melbourne” burns money on jobs you’d never drive to. We map spend to your real patch — harder in the suburbs you want, off in the ones you don’t.
- Spend weighted to your best suburbs
- After-hours bids for emergency trades
- Patch grows only when you say so
The first ninety days
What happens,
and when.
Local ads move faster than any other kind — calls start in days, not months.
The patch gets tuned
The call log starts steering the spend.
- Budget shifts to the suburbs that book
- Dud keywords and times switched off
- After-hours tested if you take emergencies
Cost per booked job, judged
You know the number. Now you hold us to it.
- Cost per booked job versus the target
- Scale the patch or hold, your call
- Month to month, leave with everything
Save yourself a call
Who this works for —
and who we turn away.
One trade per patch — we don’t run two plumbers in the same suburbs. First in, holds it.
A good fit
We’ll likely say yes
If the phone gets answered, the rest usually works.
- Jobs worth A$300+ or repeat customers
- Someone answers the phone in business hours
- You can take more work in your patch
- You’ll judge us on booked jobs, monthly
A bad fit
We’ll say no on the call
Ads can’t fix these — and we’ll say so for free.
- Calls go to voicemail and stay there
- Booked out for months with no crew coming
- The patch is already held by our client
- You want cheap clicks, not booked jobs
What it costs
Fixed price,
GST inside.
Never a percentage of your ad spend. The typed price is the price.
Google, Meta, TikTok and search
Performance marketing
A$1,990a month, fixed
- Account opened in your name
- Target cost per sale agreed in writing
- One page report every month
- Month to month, no lock in
Cheaper than one resold lead a day.
A$1,990 a month, fixed. If you’re buying A$80 resold leads today, that’s twenty-five of them — except these calls are yours alone, in an account you keep.
- Fixed fee, GST inside, month to month
- Ad spend from your card straight to Google
- Call tracking and landing page in the fee
Before you decide
Asked on the
first call.
The questions owners ask before they hire an agency, answered straight.
Days, not months. Search ads show the hour they’re approved. The honest caveat: the first fortnight is calibration — the calls get cheaper as the call log teaches the account which searches book.
If you take them, we bid harder when your competitors’ phones are off — emergency jobs pay the best margins. If you don’t, ads switch off when you do.
Usually just one page. Your calls land on a fast page with your face, your suburbs and a tap-to-call button — A$990 if you need it built, and you own it outright.
No. One trade per patch. If your competitor signed first, we’ll tell you on the call and you’ve lost nothing but twenty minutes.
Call or text
Speak to the team
0434 159 894Melbourne, Victoria. Or send the form and the team replies by phone or email, the same business day.
- A target cost per sale, in writing
- A fixed fee, never a cut of your spend
- Month to month, no lock in